Directors
Sam founded SA Camps Hawaii in 2016 with a mission to create engaging, hands-on programs that promote health, creativity, and teamwork among children of Korean heritage. With extensive experience in camp organization and operations—and as a former camper himself—Sam is deeply committed to providing fun learning experiences and unforgettable memories for young participants. Sam graduated from Wesleyan University with a History major. He and his wife, Phoebe, live in Seoul and have two daughters, Ellen and Lauren, who work and live in the US.
Sam Paik
Carol has worked in fashion for over 25 years. She is a co-founder of Opening Ceremony, a global name in fashion and retail, where she served as CEO for 20 years. Lim was also the co-creative director of Kenzo owned by LVMH from 2011-2019. She continues to work in fashion and culture but also spends her time working and advocating for the empowerment of women, other AAPI organizations as well as creating experiences for those interested in learning more about Korean heritage. She received her B.A. in Economics from UC Berkeley. She lives with her husband, Matthew, and their two daughters in Los Angeles.
Carol Lim
With a focus on a human-centered approach, Will has developed inspirational brand strategies and marketing campaigns for Fortune 500 companies and innovative start-ups, including TNT, Cartoon Network, Oakley, Chili’s, and Celsius Energy. He is currently the Managing Partner and Founder of Major Asians, a brand/business strategy firm focused on helping Asian and AAPI brands launch and scale in North America. He is also a frequent guest lecturer at graduate programs at USC, UCLA, and Cal State. Will received his B.A. from Brown University and MBA from USC Marshall School of Business. He currently resides in Los Angeles with his wife, Christine, and their two daughters.
Will Hong
Curtis Seungsoo Lee began his journey in education by offering top-tier programs that cater to a broad range of students, from preschoolers in English kindergartens to K-12 students. He co-founded Lourus Enterprise in 2003 and later established Kynda in 2013, two highly successful education consulting companies. In 2018, he acquired Wise Mentor becoming its CEO and further solidifying his impact on the Korean educational landscape.
Curtis Lee
Advisors
Sam Rhee, 이사무엘
Chairman and Group CIO of Endowus, Singapore
Taeyong Kim, 김태영
Secretary of Korean American Foundation Hawaii
William Lee, 이영주
Director of Royal Foundation of Korea, Seoul
Hyun Jung Yoo, 유현정
Professor of Design, Ewha Womans University, Seoul
SJ Hwang, 황성진
Attorney of Counsel,
LIM Nexus LLP, Hong Kong
Phoebe Shin, 신정희
Director, Global Overseas Adoptees’ Link, Seoul
Jae Shin, 신재환
CEO, MoMo Board, Seoul